What We Need.
The foundation for our shared success is always an open, collaborative, partnership, with you, the brand-owner. The goal is sustained, long term success for your brand and business.
Years of experience working with a broad spectrum of brands & brand owners have given us a good understanding of the resources & support we will need from you in order to be successful.
Having these tools & resources in place are the critical first steps for new business acquisition and generating strong ROS for your brand.
Sales presentations in digital and printed formats
Detailed product information and specifications
Ability to deliver samples to prospect customers and our team members on request
Pricing trees & deal parameters by channel
Capability to provide customer or channel-specific design-work within tight timeframes where required
A structured brand marketing plan to drive trade and consumer awareness
A trade marketing & promotion plan for each target channel
A&P funding for key customers, and an appreciation of the channel/customer norms
POS & other materials for customers in each of your target channels
Ability to provide on-site activation for high-profile customers (e.g. sampling,
staff training etc)
Clear information about existing and historic customer relationships
Monthly sales data by customer
Detail on all new business enquiries and existing customer interactions
Regular updates for our team on previous, current, and forthcoming marketing activity
Total business performance / trends / learnings