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Brand

Brothers

Responsibilities

The Brothers cider brand was conceived in 1995 by 4 brothers who started selling their cider at the Glastonbury Festival near the Jazz World Stage. Over the years, festival goers kept asking them if it was possible to get their drink when the festival was over, and in 2005 they decided to market it to pubs and supermarkets with great success. Now you can get it all over the country and at other festivals besides Glastonbury. Still made by the Brothers themselves, the factory is based in Shepton Mallet, Somerset and employs around 100 employees.

In 2015 Brothers celebrate 20 years as the original festival cider, and to commemorate they have a new look to showcase their truly unique positioning as a fun, bold and vibrant brand. Offering a unique range of flavours; such as a newly developed Coconut & Lime cider, and hugely popular Toffee Apple cider, Brothers is a truly entrepreneurial company that oozes creativity and charisma.